Too Long; Didn’t Read
Innovation comes from identifying customer needs and meeting them, says John Sutter. Sutter: Customers use products to achieve desired outcomes; you don’t want the product itself. To identify a need that’s either been poorly met or not met at all, you need to identify a customer journey map.
L O A D I N G
. . . comments & more!
Unmet Customer Needs Fuel Innovation: Here’s How to Identify Them
Source: Trends Pinoy
0 Comments